Images
Women often are so focused on getting their jobs done well that they forget that building relationships is a key part of being a leader - and increasingly so, the higher you go.
Denise Morrison
The personal mission statement was important for me because I believe that you can't lead others unless you have a strong sense of who you are and what you stand for.
Moving with the times is an important idea for strategy today.
Trust implies that both parties participate in the relationship with both 'gives' and 'gets.'
The things that worked for us in the past wasn't going to work the same way going forward.
I am one of four girls and was inspired by my father to dream big. Some girls want to be doctors, but I wanted to run a company.
Consumer preferences for food have changed... Changed radically. I call them seismic shifts.
I feel strongly about the need for diversity, and with good reason. I'm from a generation of women that found it exhilarating to shatter the glass ceiling. We viewed obstacles as opportunities and earned our seat at the leadership table.
At Campbell's, we're listening to consumers. We recognize that real and healthier food is better for our consumers and our business. Our goal is to be the leading health and well-being food company.
Working with some outside consultants or people that really can bring you an external perspective or a benchmarking to identify opportunities is a really good way to work.
The thing that I learned early on is you really need to set goals in your life, both short-term and long-term, just like you do in business. Having that long-term goal will enable you to have a plan on how to achieve it.
As the leader, you're empowering talent. Once you've given the direction, it's a joy to see it put into action, to see people on every level of the company carrying out the strategy.
I purposely put myself in new, stressful situations so that I can continuously learn.
Through the Internet of things, 'connected kitchens' will alert consumers if they're running low on broth and when their salad dressing needs to be replenished.
Not every great idea needs to be Campbell-generated. It's clear that partners and vendors and other external sources will generate innovative ideas for us.
We need to be in front of consumer trends and translate those trends into insights and foresights.
With the growth of both urbanization and globalization, consumers are becoming increasingly disconnected from their food.
It is not about finding a work-life balance, but, rather, it's about work-life integration. I've learned to integrate my work and life so that the two exist as harmoniously as possible and priorities can be set.
The best thing you can do as a leader when people are pressed is get the obstacles out of their way.
I'm from a generation of women that shattered the glass ceiling. We didn't wait for doors to open. The lesson I learned is that you need to open some doors for yourself in pursuit of career advancement.
Innovation requires an experimental mindset.
Don't just let your career happen to you.
You can't become a CEO without working hard and delivering results, but that will only take you so far. Building and leveraging strong relationships with mentors and sponsors will take you the rest of the way.
I was so results-oriented.
The attitude of giving a full commitment to the partnership will usually result in getting the same commitment in return.
Networking is working.
I loved multi-tasking. I loved being involved in a lot of things. To me, the more complex the better, and so being a leader of a business to me was like, 'Wow, that's what I want to be.'
I've bought companies in response to the seismic shifts - the consumer preference for food and health and well-being and a gravitation toward more fresh and natural and organic.
The next frontier in nutrition will be about reconfiguring diets according to individual specific physiology, lifestyle, and health goals.
There are going to be priorities and multiple dimensions of your life, and how you integrate that is how you find happiness.
I think leadership is service and there is power in that giving: to help people, to inspire and motivate them to reach their fullest potential.
Set ambitious goals and don't be afraid to declare and aim for them. You need to know where you want to go in order to get there. It is important to have a destination in mind.
You need to set a tone at the top that inspires trust - and encourages open and honest 2-way communication. So you hear the brutal facts, and you listen to the good news and the bad news - so that, in the spirit of continuous improvement, you can make changes.
The entrepreneurial spirit has moved from the garage in high-tech to the kitchen in food.
You need to be strategic about how you define your leadership journey and where that takes you.
My parents had job jars because my father would say, 'Kids today have too much time, too much money and no responsibility. You're going to have no time, no money and a lot of responsibility.'
People are literally tracking everything. People are becoming more empowered and knowing what's going into their body.
Sustainability is important because we all are responsible to nourish our planet. And real food should be delicious, safe, affordable, and accessible to all. All without compromise.
We've navigated a lot of change at Campbell's. The best thing for me to be able to do is to discuss that change with people.
Women need to think about where they've been, where they are, where they're going, and how they're going to get there.
When Dad came home from work, he'd turn our family dinners into tutorials on business, money, sales, and profit margins. He shared fascinating stories about his customers, marketing, and my favorite topic when I was a kid - new product launches. Our father also took us to his office before the advent of 'Take Your Child to Work Day.'
I learned marketing at my dinner table.
It's okay to fail if you learn from it.
People need to be in charge of their development plan. They need to seek out their sponsors and their mentors and be very strategic.
When I was a manager, I was incredibly results-driven - on a mission at all times.
Health and wellness does mean different things to different people.
Most corporations have human-resources processes that involve discussions with your manager, performance evaluations, calibrations for performance and potential succession planning.
For me, if I knew that I wanted to be a CEO and I set that final destination right up front, that helped me develop a career track.
The path to diversity begins with supporting, mentoring, and sponsoring diverse women and men to become leaders and entrepreneurs.
I have observed that people make strategic plans for brands, businesses, and companies, but they are not always strategic about themselves.